HORIZON 2050
- Client
- Arval / BNP Paribas Group
- Year
- 2026
- Role
- Direction, Creative direction, AI pipeline, Edit, Color
A 2-minute cinematic film produced for Arval, a BNP Paribas Group company, imagining Paris in 2050 through the lens of sustainable mobility and solarpunk urbanism.
Conceived as a large-screen event piece with no voiceover, the film relies entirely on visuals and sound to carry its message, a deliberate choice to prioritize emotional impact over narration.
Creative Direction & Full Pipeline
I handled the full creative pipeline: concept development, AI-assisted image and video generation, editing, color grading, sound design, and motion graphics. Still frames were generated using Google Flow (Imagen 4) and animated via Seedance, with careful prompt engineering to maintain photographic consistency across shots, specific camera references (Sony A7R V), controlled framing, and custom negative prompts to avoid synthetic-looking results.
Visual Identity
The film's aesthetic is warm-toned and photorealistic, with a recurring geometric bird sculpture,a narrative leitmotif abstractly referencing the BNP Paribas swallow logo, threading through each sequence as a visual anchor.
Deliverables
Final delivery in 4K UHD for large-format event projection, with multiple iterative versions produced throughout the project lifecycle.
How it was made



